Meet the Founder
Weiner M. Crumbly
Author strategist. Licensed financial professional. Faith-led founder.
Weiner Crumbly is an author strategist and licensed financial professional. A former Medical Laboratory Scientist leader turned entrepreneur, she is the founder of H.E.R.S on Purpose — a company known for guiding ambitious women into confident, bestselling authorship and financial education.
Through the Write HER Free™ tiered platform, her transformative anthology experiences, and stand-alone publishing services, she helps women document their stories with clarity, discipline, and authority — turning lived experience into positioned platforms.
Her own journey, chronicled in her book CEO in Pink, shares how faith, resilience, and strategic reinvention carried her through breast cancer and life-threatening sepsis — and reshaped her leadership. That same spirit of refinement fuels her work today.
Weiner's impact extends across generations. She is the creator of the upcoming I Am Capable Kids™ series and the founder of She Inspires, Inc. — a nonprofit dedicated to amplifying the voices of women and youth through the IGNITE Legacy Leaders Mentorship Program, while advocating for literacy and breast cancer awareness.
Through every initiative, she is not simply publishing books — she is cultivating courage, commissioning confidence, and building legacy.
I Believe…
When you treat being average as if it causes a terminal illness, you have no choice but to become successful.